The Coventry Telegraph report:

The Trust running Coventry’s University Hospital has been paid tens of thousands of pounds to allow sales reps access to maternity wards, the Telegraph can reveal.

 

University Hospitals Coventry and Warwickshire NHS Trust was paid more than £84,000 by the firm Bounty for its reps – so-called ‘Bounty Ladies’ – to gain access to new mums over the last few years.

 

The reps hand out information packs and free samples, collecting name and address details which are later passed on to commercial partners wanting to target new parents.

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I am a journalist and author. I am a journalist at the UK edition of WIRED magazine. In 2015, my first book Freedom of Information: A Practical Guide for UK Journalists, was published. My second book Reed Hastings: Building Netflix, was published in March 2020. I created FOI Directory in 2012 and have maintained it in my spare since ever since.